Last Updated: November 1st 2024

Who we are

La Villa Aphro is a boutique hotel chain that offers luxurious accommodations, personalized service, and eco-tourism offerings in Ghana, Côte d’Ivoire, and Benin. Our spacious and elegantly designed rooms, featuring modern amenities and Afrocentric accents, provide discerning travellers with an unforgettable experience. Guests can savour both African and international cuisine, relax at the rooftop bar with stunning views of the beach, and enjoy exciting activities such as water sports, guided tours of cultural and historical sites, and games.

Overview

This website www.lavillaaphro.com (“Website”) is made available to you by La Villa Aphro Hotels

This Privacy Policy aims to inform you about how we will use the personal data you provide to us through this Website, in connection with hotel bookings, your stay at hotels of the La Villa Aphro Hotel group as well as personal data provided and/or collected by us through other channels. We also inform you about your rights under applicable data protection law concerning the handling of your Personal Data by us. Before providing us with Personal Data we recommend that you read this Privacy Policy which also forms part of our Terms and Conditions that govern our hotel services. 

I. What is Personal Data?

For the purposes of this Privacy Policy, “Personal Data” means any information provided by you when interacting with us, for example through our Website or when calling us, or data is collected about you through your use of our Website and allowing you to be identified personally, either directly (e.g. your name) or indirectly because the data references an identifier such as your name, an identification number, location data, an online identifier (e.g. telephone number) as an individual person. We may also collect personal data about you in other instances which relate to your stay at La Villa Aphro Hotel.

II. When and what kind of data is stored and processed for what reason? 

1.  Use of the Website 

Whenever you navigate our Website, data is collected and processed about you. We collect the following data:  
Information related to the browser or device you use to access our website 
IP address 

Country you are browsing from 
Browsing habits, including sites visited 
Other demographics and statistical information 

The data is collected through the session cookies (regarding cookies see also below) we use on our Website. It is anonymized before we use it to build anonymous utilization profiles, for marketing purposes and to optimize our Website and the services we provide. This data shall not be used in order to identify the visitor of this Website personally.

2. Interacting with us

Every time you interact with us (e.g. booking a room through our Website, by phone or through a third-party provider, posting a comment on our blog, or signing up for our newsletter) we may collect and process the Personal Data you provide to us. 

a. Booking a room 

When you book a room, we collect Personal Data, which includes: 
Your selected hotel 
Your selected dates 
Number of rooms in the reservation 
Number of people on the reservation (adults and children) 
Age of children 
The rate/special offer selected 
Any add-on packages selected 
Your full name 
Your address, including city and country 
Your e-mail address, and 
Your credit card details 

Optional information 
Arrival Information 
Room, Bed type and/or other preferences 
Telephone/mobile 

We use this Personal Data to handle your reservation and to establish and fulfil our contract with you. This includes verifying your identity, taking guarantee and/or payment information, and sending stay-related and/or marketing communication.   

We take the protection of your Personal Data very seriously and therefore have kept the mandatory required fields to a minimum. 

b. Newsletter and special offers 

If you provide your contact information to us (e.g. when booking a service with us or when signing up for our newsletter via our Website), we may use this Personal Data to send you our newsletters and details of other special offers which may be of interest to you, based on previous interactions with us (e.g. bookings). 

If you sign up for our newsletter via our Website, you are required to provide your email address only. When you sign up for the newsletter via our website, you will receive an email to reconfirm your interest in staying in touch (double opt-in).  Any additional information is voluntary and will be used solely for the personalization of the newsletter. 

By providing your email address and subsequent confirmation via the double opt-in, you consent to receive our newsletter. You can revoke your consent and opt out of receiving the newsletter at any time by clicking on the unsubscribe link included in every newsletter. Moreover, you also have the possibility of unsubscribing in your personal profile under “data protection”. For any further objections, kindly address the contact stated at the end of this policy.  

c. “Contact Us” functionality 

You can get in contact with us via our Website by using the “Contact Us” functionality, or by telephone. To contact us you are required to provide the following information: 

Your full name 
Your zip code 
Your telephone number and your e-mail address,  
Your enquiry, and 
Recaptcha, to confirm you are an actual person and not a robot 

Any additional information (e.g. home address) is provided voluntarily. 

We use your information to reply to your enquiry. 

3. Processing of Personal Data to personalize your stay at La Villa Aphro Hotel 

We may collect and process Personal Data about you if it is relevant to your stay at La Villa Aphro Hotel or if it is in your interest. We may collect and process certain additional data to personalize your stay upon your express request and consent (please below under 3.a.). 

a. Your consent to our ‘Personalize your Stay’ option 

You have the option to enable La Villa Aphro Hotel to find out more about you to improve your unique and personal experience by opting for the “personalize your stay” option. Only if you have expressly consented to this option are we permitted to conduct further research on you, in particular on publicly available social media entries and the internet.  

If you consent to the “personalize your stay” option we may undertake additional research and record and use respective information to make your stay more personal. For example, we may collect information on your sports preferences such as in relation to golf or football to provide you, in our sole discretion, with relevant information in this regard (e.g. a golf course next to the hotel or a football match in proximity to the hotel), or your social media profiles to find out your favorite flowers or wine to allow us to provide you, in our sole discretion, with comforts or other conveniences tailored to you. 

We will not collect any information which is embarrassing to you or inappropriate under, or not compliant with, local standards, conventions and habits or which are incorrect. 

You may withdraw your consent at any time for the future by contacting us under the details of the contact section XII below. 

b. Personal data collection without your express consent 

If you have not provided your express consent to the “personalize your stay” option, we do not undertake additional research and do not record and use respective information. In such cases, the Personal Data we collect is limited to information we have gained from you personally or by hotel personnel during your stay at the hotel and to information which is relevant to the stay at a La Villa Aphro Hotel (e.g. preferences to rooms, beds, food, and wine if obtained at the hotel). We do not undertake any additional research on you in this case, in particular no research on social media or the internet. 

III.  Sharing Personal Data 

Your Personal Data may be shared: 
Within the La Villa Aphro Hotel group and with our La Villa Aphro Hotel hotels to establish and fulfill our contract with you or to the extent you consented to such sharing of data, for example. This includes verifying your identity, taking payments getting in contact and communicating with you. 
With our commercial partners in the event that you book an event or an activity organised by such commercial partners. 
With our third-party service providers who process your data on our behalf. La Villa Aphro Hotel’s third-party service providers hosting providers (including Amazon Web Services), and providers of data analysis, IT services, and other similar services requested by La Villa Aphro Hotel to provide the Website and other business-related services to you. Any data processing on our behalf complies with the applicable laws. 

We will not transfer your personal data to third-party recipients, unless you consent to such transfer of data or such transfer is permitted under applicable law. 

VI. Cookies

This Cookie Policy describes the different types of cookies and similar technologies that may be applied on the Website provided by La Villa Aphro Hotel.  

What are cookies? 

A cookie is a data file, which often includes a unique identifier, that is sent to your browser from a web server and is then stored on the hard drive of the device you are using to browse the website. Each website you visit can send its own cookie to your browser if your browser’s preferences allow it, but to protect your privacy your browser only permits a website to access cookies it has already sent to you, not cookies sent to you by other websites.  
On the Website, users have the option of agreeing to the use of cookies in principle and thus being able to use all functions of the website without restrictions, the option of not receiving cookies at any time or of personalizing cookies by agreeing to the use of certain cookies. Please be aware that if you do not accept or deactivate the use of cookies which are subject to consent, this may lead to a situation that these cookies cannot do what they are intended for. If you deactivate functionality cookies, the respective functions of the website cannot be used. Therefore, your consent is required if you want to use certain functions provided by cookies.  

How we use cookies 

You can find more information about the categories of cookies we generally use and the purposes for which we use them through this link. For the individual cookies of each category, we have further set forth the cookie name, duration of the operation of the respective cookie, description of what this cookie does and, if applicable, what personal information is concerned as well as the name of the third party(ies) having access to the cookie. 

How to control and delete cookies 

With the banner, we offer you a convenient option of rejecting or approving individual cookies or groups of cookies generally used on the Website. You can also block and delete cookies at any time by changing the settings on your browser. To manage cookies, most browsers allow you to accept or reject all cookies or accept only certain types of cookies. Information about the procedure to follow to enable or disable cookies can be found on your Internet browser provider’s website via your help screen. You can also find out how to do this and find more information on cookies at www.allaboutcookies.org. for information on how to manage cookies within commonly used browsers.  Please be aware that if cookies are disabled, not all features of the Website may operate as intended..

Embedded content from other websites

Suggested text: Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

Who we share your data with

If you request a password reset, your IP address will be included in the reset email.

How long we retain your data

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

What rights you have over your data

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Where we send your data

Visitor comments may be checked through an automated spam detection service.

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